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Vorderman: the service shop that became the Volkswagen store

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A Volkswagen New Beetle: the model that relaunched the marque in America in 1998, the year Vorderman acquired Fort Wayne's Volkswagen franchise.
A Volkswagen New Beetle: the model that relaunched the marque in America in 1998, the year Vorderman acquired Fort Wayne's Volkswagen franchise. Public domain · source file

1990 — present

The founding: Reg Vorderman founded his business the other way around from most houses in this section: service first, sales after. In 1990, with his wife Connie and a small team of skilled technicians, he opened Vorderman Motor Werks as a European import service operation on Ley Road — the shop where Fort Wayne's imported cars were kept running by the man whose name was on the building.

The franchise: In 1998 the family acquired Fort Wayne's Volkswagen dealership, and Vorderman Motor Werks' service reputation became a sales franchise. The business outgrew Ley Road and moved to Cross Creek Boulevard — 5811 Cross Creek Blvd. — where it remains, with Vorderman Import Service alongside it for the other European makes. It is the only Volkswagen dealership in Northeast Indiana, and it remains family-owned: the closing line is a service shop founded in 1990 that earned its franchise in 1998 and has now sold and serviced the region's Volkswagens, under the founder's family, for more than a quarter century.

Sources:

  1. The house's own About page (the 1990 founding, the 1998 acquisition, the Ley Road and Cross Creek addresses), carried identically in its DealerRater profiles.

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Using this page? Copy a credit line. Last updated November 10, 2026.

Source: Vorderman: the service shop that became the Volkswagen store, Moosed History by Project Moosed, https://history.projectmoosed.com/usa/midwest/indiana/fort-wayne/dealerships/vorderman-the-service-shop-that-became-the-volkswagen-store/