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ABOUT 1900 · THE BEER WAGONS
The wagons: The most-watched wagons in America are South Bend wagons. The beer wagons the Budweiser Clydesdales still haul — the hitch that parades at fairs, ballparks and Super Bowls — are Studebaker wagons of about 1900, built at the works on South Main Street and modified to carry beer. The claim is carried in the Studebaker record on the authority of the Studebaker National Museum and its archivist, and it is printed here at that size: the wagon company that became an automobile company still supplies the rolling stock for the country's most famous horse team, a quarter century after it stopped building wagons and sixty years after it stopped building anything.
Sources:
- The Studebaker section of this history — the South Bend Tribune (2026) account, as stated by the Studebaker National Museum and its archivist Andrew Beckman: the beer wagons the Budweiser Clydesdales still haul are Studebaker wagons of about 1900, modified to carry beer.