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Magnavox

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The Magnavox Odyssey of 1972, the first home video game console, photographed with its controllers and game cards by Evan-Amos.
The Magnavox Odyssey of 1972, the first home video game console, photographed with its controllers and game cards by Evan-Amos. Public domain · source file

Loudspeakers, radios, televisions and defence electronics · The Magnavox Company

  • The Magnavox Company formed 5 July 1917, California
  • Fort Wayne: manufacturing 1930, plant 1931, headquarters 1932
  • Founders: Edwin S. Pridham & Peter L. Jensen
  • Defence group sold to Hughes, September 1995
  • NOT a Fort Wayne founding

On the record

Founded (company): predecessor 1911, Napa, California; The Magnavox Company formed 5 July 1917. Edwin S. Pridham and Peter L. Jensen founded the Commercial Wireless and Development Company in Napa in 1911 (first research lab dated 29 February 1911 on the Magnavox Historical Preservation Association timeline); on 5 July 1917, after acquiring the Sonora Phonograph Distributing Company, The Magnavox Company was formed. This is not a Fort Wayne founding, and is not printed as one.

Fort Wayne arrival: manufacturing moved 1930; Fort Wayne plant opened 1931; headquarters moved 1932, with the three dates kept as three distinct steps, not collapsed to one. The History Center account states manufacturing facilities moved to Fort Wayne in 1930 and, after a two-year Chicago stint, the headquarters also moved here in 1932; its later account says Magnavox “opened their Fort Wayne plant in 1931”; the News-Sentinel and Indianapolis Monthly give the move as 1930 / arrival 1931 in their respective wordings. A book-review chain giving simply “relocated to Fort Wayne from California in 1932” is the headquarters year read as the whole move, and is not followed as a single move date. Reason for the move: to be near the magnet-wire / copper-wire supply centred in Fort Wayne and in a more central location for its markets.

Founders: Edwin S. Pridham and Peter L. Jensen, co-inventors of the moving-coil loudspeaker at their Napa lab. Frank Morgan Steers was the company’s first president (1917); Jensen left in the late 1920s to found Jensen Radio in Chicago. Frank Freimann is not a founder: he joined when Magnavox acquired an interest in his Electro-Acoustic Products in 1934 (consolidated 1938), became vice-president, and was president from 1950 through the “glory years” — the News-Sentinel dates Freimann’s merger to 1932; the conflict is flagged and both are carried, unresolved.

What it did: loudspeakers, radios, phonographs and consoles in its California and early Fort Wayne years; from the 1940s, in Fort Wayne, increasingly government and industrial electronics — radio equipment, radar and sonar in World War II, then sonobuoys (millions produced) and command, control, communications and electronic-warfare systems — alongside consumer hi-fi, television (first Magnavox TV built 1948) and, in Fort Wayne, the Odyssey decision and product engineering (licence March 1971; released September 1972; Fort Wayne invention is misidentified — Ralph Baer conceived the Brown Box at Sanders Associates, New Hampshire). By 1952 the Government & Industrial Division had taken over the majority of the Fort Wayne workforce. Peak figures in hand are thin-chain: a Journal Gazette book review (30 June 2018) gives annual sales exceeding $650 million and employment of more than 7,000 “during its 40-year legacy”, thin, with no year attached and none invented here.

Fate: split fate — consumer and defence lines ended differently; neither is a single “closed” date. (a) Consumer line: North American Philips acquired a majority stake in 1974 and Magnavox became a wholly owned subsidiary in 1975; in February 1981 Philips merged Magnavox with Sylvania and Philco into the North American Philips Consumer Electronics Company headquartered in Knoxville, Tennessee — consumer headquarters and engineering thus left Fort Wayne in 1980–81. The Magnavox name survives only as a licensed consumer brand, outside Fort Wayne. (b) Fort Wayne defence line: the defence group centred in Fort Wayne remained separate as Magnavox Electronic Systems, under Philips and then the Carlyle Group; Hughes Aircraft won the bidding for it in September 1995 ($370 million bid; about 3,000 workers in three plants including the Fort Wayne headquarters — Flight International, 20 Sept 1995, contemporary trade press). Hughes’s defence operations later passed to Raytheon; Raytheon spun off the sonobuoy operation as Under Sea Systems Inc. in Columbia City, sold to Ultra Electronics in 1998, where sonobuoy production continues. No operation under the Magnavox name remains in Fort Wayne.

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  • § 05 — business

Sources: ACGSI / Allen INGenWeb, Magnavox page — https://www.acgsi.org/genweb/fort-wayne/magnavox-fort-wayne-indiana.html ; Magnavox Historical Preservation Association, timeline — https://magnavoxhistory.com/timeline/ ; News-Sentinel, Hawfield (13 Dec 1993) — http://egen.fortwayne.com/ns/projects/history/haw16.php ; Indianapolis Monthly — https://www.indianapolismonthly.com/longform/magnavox-odyssey-ralph-baer/ ; Magnavox summary — https://en.wikipedia.org/wiki/Magnavox ; Flight International, 20 Sept 1995 — https://www.flightglobal.com/aircraft-programmes/1995/09/hughes-wins-bidding-battle-for-magnavox-defence-consolidates/ . Sources as cited in the profile.

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Using this page? Copy a credit line. Last updated November 10, 2026.

Source: Magnavox, Moosed History by Project Moosed, https://history.projectmoosed.com/usa/midwest/indiana/fort-wayne/people/magnavox/